Sathanur, a village-turned-residential-address on Bagalur Main Road in North Bangalore, is where TVS Emerald has chosen to place two of its more recent Bangalore developments. For a developer that entered the Bangalore market only a few years ago, the choice of this specific corridor — wedged between Yelahanka, Thanisandra and the airport road belt — says as much about TVS Emerald's read of the city's growth direction as it does about the locality itself.
The TVS Group is one of India's most respected and diversified business conglomerates, with a legacy dating back to 1911, headquartered in Chennai and operating across automotive, logistics, financial services, electronics and real estate. The real estate arm itself is much younger: it was founded in 2012 as Emerald Haven Realty Limited, and now operates as TVS Emerald, a subsidiary of TVS Holdings. In its short life the company has already built meaningful scale — it is engaged in the development of residential projects and self-sustaining communities, with a presence in Chennai and Bengaluru, having delivered over 6 million sq ft of residential developments and having more than 9 million sq ft currently under development. That momentum has continued into 2026, with an equity investment from IFC being used to develop two upcoming residential projects to be launched in Chennai and Bengaluru, with a combined revenue potential of ₹4,400 crore.
TVS Emerald's Bangalore entry was recent and deliberate. TVS Emerald launched Estate, its first plotted development project in Bangalore, in October 2023. Since then the company has moved across segments rather than sticking to one product type: TVS Emerald Cascadia, launched in March 2025, marked the company's entry into the uber-luxury segment in the Bangalore market, offering just 63 exclusive 3 and 4 BHK uber-luxury residences designed by Perkins Eastman on Mission Road. A month later, TVS Emerald Serene Springs, launched in April 2025, marked its entry into the senior living segment. Alongside these, the company has built Isle of Trees in Rachenahalli and Jardin, both in the broader North Bangalore belt near Manyata Tech Park. Sathanur is where TVS Emerald has placed its mid-market family housing bet within this same northern arc of the city.
The larger of the two Sathanur developments is TVS Emerald Altura. Spread across 10.06 acres, the project features 12 towers with 975 planned homes in a 2 Basement plus Ground plus 12 floors structure. The design leans on retained green cover: the project offers 71% open space, over 200 trees, and a man-made water body, alongside 35+ lifestyle amenities and two Japandi-inspired clubhouses spanning 29,000 sq ft. Altura has been positioned in the premium bracket, with prices starting from ₹1.40 Cr onwards, translating to a quoted range of ₹12,700-15,000 per sq ft with a RERA-compliant launch and clean Karnataka RERA delivery record.
The second project, TVS Emerald Auralis, takes a smaller, lower-density approach. It is located beside REVA University on Bellahalli Main Road, Sathanur, and spread over 4 acres, offers 400 tastefully designed 2 and 3 BHK apartments, with carpet areas ranging from 990 to 1600 sq ft. Between the two, TVS Emerald covers a meaningful spread of unit sizes and price points within the same few kilometres of Sathanur — from compact 2 BHKs at Auralis to larger family configurations at Altura.
| Project | Land Parcel | Scale | Configuration |
|---|---|---|---|
| TVS Emerald Altura | 10.06 acres | 12 towers, 975 homes | 2 & 3 BHK |
| TVS Emerald Auralis | 4 acres | 400 homes | 2 & 3 BHK, 990-1600 sq ft |
Sathanur's relevance to a TVS Emerald buyer is inseparable from what is happening around it. The location sits roughly 5 minutes from REVA University, 10 minutes from Kogilu Cross, 15 minutes from Bhartiya City and Bhartiya Mall of Bengaluru, and within roughly 30 minutes of Manyata Tech Park and Kempegowda International Airport. Public transit is set to change meaningfully in the near term: the upcoming Namma Metro Blue Line elevated station at Bagalur Cross, slated to become operational in mid-2026, will bring rapid metro connectivity to this stretch of North Bengaluru for the first time. Until then, the nearest railway link is Yelahanka Junction, about 3.5 km away, with Thanisandra and Hebbal stations further out offering additional rail access.
On price, Sathanur presents a two-speed market. Broader village-level land and older stock has historically traded closer to the area's own average, while branded new launches sit meaningfully higher — TVS Emerald Altura's ₹12,700-15,000 per sq ft range positions it above the general locality benchmark, in line with the premium new-launch segment rather than the older Sathanur base. This gap reflects a locality still transitioning: Sathanur sits near established addresses like Yelahanka New Town, Bagalur, and Jakkur, and is currently witnessing structural developments for better connectivity and social amenities. Demand is also being pulled by employment growth to the north — the area borders the KIADB Aerospace Park near Bagalur, which is drawing airport-linked commercial and industrial interest to this side of the city.
Daily-life infrastructure has kept pace at a neighbourhood level. Saralaya Hospital, Sri Arogya Hospital and Sapthagiri Hospital serve medical needs in proximity to Sathanur, and the rental market already reflects steady, if modest, demand, with average monthly rentals in Sathanur ranging between ₹14,000 and ₹17,000.
For someone evaluating TVS Emerald specifically, Sathanur offers a way to access the company's family-housing product — mid to large-format apartments with resort-style amenity decks and retained greenery — inside a corridor that is still priced below fully mature North Bangalore addresses like Thanisandra Main Road or Hebbal, yet sits within the same commuting radius of Manyata Tech Park and the airport. The presence of two differently scaled TVS Emerald projects within the same micro-market — a 975-unit high-rise community at Altura and a lower-density 400-unit development at Auralis — gives buyers a choice of density and price point from a single developer without leaving the immediate neighbourhood.